”Sing” gets an exclusive release at The Body Shop UK
In December 2006, Annie Lennox invited 23 of the world’s most acclaimed female superstar voices to record with her on a song she had written, called “SING,” in order to help to draw attention to the HIV AIDS pandemic, most especially focusing on the country of South Africa, where women and children are most badly affected. All proceeds from the song are to be donated to Treatment Action Campaign, the organisation campaigning for access to treatment for people with HIV, and the reduction of new HIV infections.
And now the continuation of “The SING Campaign” for 2008 has been announced as The Body Shop and BBC’s Sports Relief 2008 are eager to participate in the second phase.
In addition to which, Annie Lennox will be personally hosting an exclusive media event at the respected Frontline Club in London on March 7th, to talk about her work with TAC and discuss the reality of South Africa’s HIV AIDS situation.
As part of their support, The Body Shop will sell and distribute a special edition of the groundbreaking “Sing” track at selected UK outlets from March 10 to March 23. This will be the first time the Body Shop has ever sold music to the public.
BBC Sports Relief have agreed to broadcast footage of TAC’s work, which Annie documented during her 2 week visit to some of the worse affected areas of South Africa in September 2007. TAC will also receive much needed funding from Sports Relief as part of their commitment to allocating donations to worth-while causes.
Check out more on AnnieLennoxSing.com.
Thanks to Jamesy.