”Incredibly hands on”

“The Madonna show came about simply speaking because I’ve done the Super Bowl halftime show now for four years, starting with The Who and most recently this year with Beyonce.”

“Creatively each of the Super Bowls has been a very different experience. Some artists are actually quite hands off, Madonna as an artist is incredibly hands on. She, her team and I worked across all aspects of the production to make sure it was a spectacular Super Bowl performance.”

British director Hamish Hamilton , the man behind Madonna’s Drowned World Tour and Super Bowl half-time show boradcasts, who has scooped a British Academy of Film and Television Arts Craft Award for his directing work, talking to The Hollywood Reporter.