Madonna World Tour: All The Details
Fresh of her halftime performance at Super Bowl XLVI (which was viewed by a record 114 million people) comes details of the Madonna 2012 World Tour. The trek will begin May 29 in Tel Aviv, Israel, and will be her most extensive tour ever in terms of number of dates, according to Arthur Fogel, CEO of Live Nation Global Touring, worldwide producers of the tour. The tour will take Madonna to Austrialia for the first time in 20 years, as well as many markets she has never played before.
The 2012 tour will follow the release of Madonna’s new album “MDNA,” due March 26 on Live Nation Entertainment/Interscope Records, which creates myriad cross-promotional opportunities, according to Fogel. Having the recording and touring (not to mention merchandising and other rights) under one umbrella “gives you the freedom to line up all the different elements to sell tickets and to sell records,” he says. “It’s as great a set-up as you could have. If this doesn’t work, I’m going into plumbing.”
The tour will play arenas, stadiums and unique outdoor sights, including the Plains of Abraham in Quebec. Fogel tells Billboard.com that production for the tour is in the conceptual stages, but did say, “it will be big and can get bigger,” depending on the venue.
The tour will play 26 European markets, including London, Paris, Milan and Berlin, before hitting North American shores beginning Aug. 28 in Philadelphia. Twenty-six shows are planned for North America, including a Sept. 6 show at New York’s Yankee Stadium, and an Oct. l0 performance at the Staples Center in Los Angeles. Tickets are scheduled to go on sale beginning Feb. 10 in Tel Aviv and the U.K., with North American tickets going on sale beginning Feb. 13. Tickets for North America are available at Ticketmaster.com and LiveNation.com.
Madonna will play North America until just before Thanksgiving, then head to Latin America to tour until the holidays, then wrap the tour in Australia in early 2013, Fogel says. The entire tour will end up with close to 90 shows, which would be the most ever for Madonna; Sticky & Sweet ended up with 85 dates.
U.S. residents ordering tickets online to a U.S. performance will receive their choice of a digital or physical copy of Madonna’s new ‘MDNA’ album with every ticket purchased. Citi is the official credit card of U.S. leg of the tour, and Citi cardmembers will have access to presale tickets beginning Feb. 8 through Citi’s Private Pass Program.
Lifetime Legacy members of Icon, Madonna’s official fan club, will receive first access to tickets and VIP Packages starting today. Registered free Icon members will have the opportunity to purchase an Icon Live Pass, which gives them access to ticket and VIP Package pre-sales. Fans can sign up for a free Icon membership at Madonna.com today.
VIP Packages will are available through VIP Nation, including premium seats, exclusive merchandise and more. For more information please visit: www.VIPNation.com
Viagogo, Europe’s leading secondary ticketing company (www.viagogo.co.uk), has been named as the Official Premium and Secondary Ticketing Partner for Madonna’s 2012 summer tour dates across Europe.