B. Akerlund talks Madonna, Sorry and Super Bowl
Freelance stylist and fashion editor Rory McDonough at Fashionetc.com interviewed celebrity stylist B. Åkerlund and Madonna was of course one of the subjects of their conversation. Here are a few excerpts.
Rory McDonough: You have worked with my idol Madonna for yearshow did you begin working with her and were you incredibly nervous to be working with such an icon?
B.: I started working with Madonna in 2006. My first job was the music video Sorry and our relationship has escalated from there. I don’t get nervous working for anybody, more so she gets my blood pumping to be better at my job.
Rory McDonough: When you do a major job like the Super Bowl where you have to source 500 costumes, where do you even begin? How do you wrap your brain around what’s to come?
B.: It was a very long and collaborative process with Madonna and we worked from the group up, beginning with inspiration boards, that later turned into sketches and then reality. For some reason I really loved the challenge of the Super Bowl, and it felt a bit un-human and unrealistic to accomplish. That made me even more motivated to make it the greatest show on earth!
Rory McDonough: You’ve worked with the three major pop divas of today: Lady GaGa, Madonna, and Britney Spears. How do you stay creatively inspired and separate each job from another?
B.: They are three very different personalities with three strong opinions so there is no similarity in any way. Each artist comes with inspiration and it usually spirals from there and turns into a concept.
Rory McDonough: Any other dream client?
B.: Grace Jones and Prince.
Check out the full interview on Fashionetc.com.
