First two Vuitton images revealed
The first two images from the coming Louis Vuitton campain featuring Madonna have been revealed today by online magazine Women’s Wear Daily. These are two out of six ads signed by long time Madonna friend and photographer Steven Meisel that will published in many fashion magazines in February and March 2009.
“It’s a big change from what we were doing. It tells a story,” said Antoine Arnault, Vuitton’s director of communications to WWD. “This I think is an amazing coup, but more than that, there’s real logic behind it. It’s very linked to Marc Jacob’s fashion show.”
Although Arnault declined to give figures, he said media budgets for the fashion campaign would be on par with a year ago. And he dismissed as “absurd” reports pegging Madonna’s fees at $10 million. “It’s very far away from that,” he assured.
Click HERE to read the full article from WWD.